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Marketing

[This page describes how to use SKYREAL for marketing and product showcase workflows. Content is based on the platform's capabilities and typical marketing scenarios.]

What is Marketing in SKYREAL?

SKYREAL enables marketing teams to create stunning, real-scale 3D product presentations in immersive VR. Showcase products to clients, executives, or trade show visitors without needing a physical prototype.

Typical Workflow

  1. Import your CAD — Upload the product model into CAD Forge.

  2. Create an experience from the final product design.

  3. Set up the environment — Choose a professional 3D environment (showroom, outdoor, custom) that matches the presentation context.

  4. Adjust lighting — Use the Light command to set up the ideal illumination.

  5. Apply materials — Use the Material Library to apply realistic finishes to parts.

  6. Change colors — Showcase different color options using the Appearance command.

  7. Save camera views — Create multiple Views to guide your presentation from key angles.

  8. Control animations — Play product animations to demonstrate features.

  9. Capture screenshots — Take high-quality images for marketing materials.

  10. Present in VR — Invite stakeholders into a collaborative VR session or use Skyreal2Go for a portable experience.

Feature

Purpose

Environment

Set professional backdrops for presentations

Light

Configure optimal lighting

Appearance / Change Color

Showcase color and material variations

Material Library

Apply realistic material finishes

Views

Save and recall camera angles for guided presentations

Animations

Demonstrate product features through animations

Screenshot

Capture images for marketing materials

VR Spectator View

Control what audiences see on external screens

Skyreal2Go

Export a portable standalone experience

Collaboration

Multi-user VR presentations